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Ashley Howard

Financial Copywriter

  • 10 10 years of experience in banking, operations, and business analysis
  • 218 articles written at nesto

Expertise & Education

Expertise

  • Educational content for homebuyers & homeowners
  • Canadian housing market & mortgage fundamentals
  • Fixed, variable & adjustable rate mortgages
  • Mortgage qualification & the stress test
  • First-time homebuyer programs & government incentives
  • Home equity lines of credit (HELOCs) & debt consolidation
  • Mortgage renewals, refinances & purchase strategy
  • Credit and financial readiness for mortgage approval
  • Simplifying complex banking, mortgage and lending concepts into plain language

Education & Credentials

  • Business Diploma, Seneca College of Applied Arts and Technology
  • Professional Scrum Master I (PSM I)
  • Professional Scrum Product Owner I (PSPO I)
  • Professional Scrum Foundations (PSF)

"Buying a home is one of the biggest financial decisions most Canadians will ever make. My goal is to make sure no one feels lost in the jargon. When you understand your mortgage, you make better choices for your future."

— Ashley Howard

About Ashley

Ashley is a Copywriter at nesto and has almost ten years of experience in Canadian banking. Before joining nesto, she worked at major Canadian banks in client service, operations and business analysis. There, she built a solid background in lending, credit, anti-money laundering (AML) compliance, and financial products. 

In her current role, Ashley writes clear and easy-to-understand mortgage content for homebuyers and homeowners across Canada. Her writing makes it easier for Canadians to feel confident about the mortgage process. She draws on her banking experience and a practical, customer-focused approach to make complex mortgage topics easy to understand.

Ashley wants you to know

A mortgage is more than just a rate. It’s a long-term financial decision that affects many parts of your life, from your monthly spending to your retirement plans. Many Canadians make the mistake of choosing a mortgage solely because it has the lowest rate, without considering factors such as prepayment options, penalties, portability, and whether the mortgage is fixed, variable, or adjustable. Before you sign, make sure you understand what you’re agreeing to, ask questions and seek advice from a mortgage expert who can explain everything clearly.

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